After a successful first year, the second Coventry Primary Aspirations Week took place this week, running from Monday 3 March to Friday 7 March.
Coventry City Council worked with partners across the city to bring the event back bigger and better for 2025.
Primary Aspirations week coincides with National Careers Week, which aims to raise young people’s awareness of future career pathways. Primary Aspirations Week aims to encourage primary school-aged children to think about possible career choices in the future, and how to develop some of the skills they might need to get there.
Over 1000 children in schools across Coventry took part in in-person events during Primary Aspirations Week 2025, hearing from a wide range of businesses and organisations in the city and beyond. Even more pupils (over 2500) engaged in an online learning session on Monday 3 March!
The children, aged between 7-11, were given the opportunity to learn about things in a fun way. For example, National Grid gave an insight into their world of work using an interactive app “Now Press Play” which provided a really engaging way of getting children to live the experience of a National Grid employee.
NHS Coventry and Warwickshire also hosted a session on giving the children the chance to see who is involved in the care industry when somebody needs medical help. Children asked questions and talked about this could be a possible future career choices for them.
Councillor Dr Kindy Sandhu, Cabinet Member for Education and Skills, said: “It’s really great to see how Primary Aspirations Week has expanded so much for this year. Once again, the feedback we’ve received from schools and children has been nothing but positive.
“We really wanted to give more children an opportunity to think about their futures and imagine the types of careers they might want to pursue. We know that children’s aspirations are shaped by their life experiences, so we wanted to create an event that gave children an insight into what they could go onto do after school.”
Jo Stanley, the headteacher at Little Heath Primary School, which played host one of the events, said: “It was a fabulous opportunity for primary children to hear from external speakers who brought their own experiences and skillset to inspire the children. The morning had an immediate impact on the children to think about their own skills and future aspirations outside of the classroom too. Providing opportunities for children to see and hear that they can set goals for their future career, and they do come true, is invaluable for all Coventry pupils.”
Organisations that took part in the event included: E.ON, Sky Blues in the Community, National Grid, West Midland’s Fire Service, Coventry Building Society, Ascension Dance Company, NHS Coventry and Warwickshire, Jaguar Land Rover, Severn Trent, Transport for West Midlands, the University of Warwick, Siemens Electrical, Lioncourt Homes, West Midlands Police, NFU, Canal & River Trust, Pet-xi, Sense, Leamington Spa Art Gallery & Museum, Coventry Careers Hub and Coventry City Council.
Some comments from children at Little Heath were:
"Listening to the architects about building homes, I now want to become a builder when I grow up." – Aroosh.
“It was great fun learning from the visitors.” – Sieanna
"I enjoyed aspiration day because we got to learn and explore different jobs we can do when we grow up." – Zuzanna
"I really enjoyed learning about lots of jobs that helped my everyday life, opening more opportunities." – Abanoub.
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